Apple’s stock is giddier than an 11-year-old who just strong-armed their parents into buying them a smartphone. The iPhone maker hit a new all-time high yesterday after news of strong global demand for the iPhone 17 led another investment bank to give Apple’s stock two thumbs up.
This is a much-needed autumnal boost for Apple, which has had a bumpy year due to a muted reaction to the iPhone 16—largely because of delays to its AI features—and on-again, off-again tariff fears. Before yesterday, its stock was only up ~3% this year, making it the second-worst performer in the Magnificent Seven (after Amazon).
