Aug. 1 is international beer day—and if your beer fridge happens to be empty, one major beer brand is happy to offer you a freebie today.
“The 50th anniversary is just more than a milestone for Miller Lite, it’s a celebration of our fans and the five decades we’ve spent together enjoying Miller Time,” said Ann Legan, vice president of marketing for the Miller family of brands.
To culminate the celebration, Miller will host a Beer Drop at its brewery in Milwaukee, much like the Times Square ball drop on New Year’s Eve. Only, in this case, it will be a larger-than-life six pack that descends, rather than a crystal-encrusted ball.
