How would you like to be $20,000 richer for simply getting people to download an app?
Instagram is now willing to dish out fat paychecks—so long as you can bring new users to the platform.
Creators are offered one of two options: earn $100 for every eligible new user who signs up for an Instagram account or earn $100 for every 1,000 “eligible visits” to the Instagram app, according to BI. The maximum payout is $20,000, if they’re able to bring in 200 new users or 200,000 eligible visits over the course of six weeks.
The “Referrals” program is Instagram’s latest attempt to keep young people interested as TikTok and YouTube have become fierce competition for the attention of Gen Z.
“It’s such a gift to document and share the things I love and I plan to continue doing so on other platforms like Instagram and YouTube,” she said. “I don’t think that short-form video is going anywhere and though it technically makes my job harder, being anxious about that won’t help the situation at all.”
