Chief Executive Bob Martin said the decision reflects its commitment to enhancing shareholder value as well as its financial discipline.
“Our ability to repurchase this volume of shares is a testament to our ability to generate cash even in tougher markets,” Martin said in a statement.
Thor is forecasting wholesale RV shipments between 320,400 and 337,000 for the industry, which would likely mean a decline over the 333,733 towable and motorized vehicles achieved last year. At present the company expects little relief for 2026, when tariffs start to be felt more acutely by customers.
Instead of the $2.40 to $3.90 earnings per share it saw originally, or even the $2.10-$3.10 it most recently anticipated, it now expect EPS of just $0.50-1.00 for the fiscal year to end-August.
Thor Industries was founded in 1980, when two entrepreneurs acquired Airstream, the manufacturer of towable trailers best know for their distinctive bullet shape and polished aluminum bodies popular in the vintage 50s aesthetic. Through a series of domestic and cross border acquisitions, the company rose to become the world’s largest RV manufacturer.
“As we look ahead, we will continue to be buyers of our stock as long as its price is disconnected with our long-term value proposition, underscoring our confident in the strength of our company and the potential for future growth,” CEO Martin said.