“There’s a lot of diagnostic time to figure out what’s going on, but now imagine that you just show up on a site with the information. So you’re sending somebody to the right spot when there’s an actual issue, and then they’re much more likely to have the right part, or the right truck, or the right materials they need in that moment,” said Alex Hawkinson, CEO of BrightAI, a company using AI solutions to address worker challenges in the energy sector and other blue-collar industries including HVAC, water pipeline, construction, manufacturing, pest control, and field service.
It’s just one example of how AI-enabled technologies are increasingly helping workers in blue-collar industries do their jobs, saving them time and energy, and reducing their exposure to risky situations (like having to climb to the top of utility poles). The new wave of AI is also allowing workers across these fields to get more out of the technologies they’ve already been using and data they’ve been collecting. AI’s long-term impact on jobs is an increasingly important topic of debate, as analysts and economists look for clues by examining hiring practices at different companies. But in many of these blue-collar fields that are currently struggling with labor shortages, AI is a welcome helper.
Whether it’s a utility worker inspecting a pole or a farmer harvesting crops, doing more with less time is paramount when there aren’t enough people to get the work done.
“One of the biggest things is that farmers never have enough time. When we can give them their time back, it makes their lives meaningfully better. They get to spend more time with their family. They get to spend more time running the higher-leverage parts of their business, the higher-value parts of their business, and they have less stress,” said Pell. “There’s an incredible amount of anxiety that comes with not knowing if you can run your business because you’re relying on an extremely sparse, fragile labor force to help you do it. And autonomy helps farmers with this problem.”
For many blue-collar workers, the problems they’re facing on the job are increasingly measurable. For example, Blue River Technology has neural networks that integrate directly into field-spraying machines, detecting the crops and weeds in order to spray herbicides only on the weeds. Technologies like sensors and drones have been around for years, but recent progress in AI is allowing them to derive more benefit from these technologies and the data they produce.
“A lot of factories and other industrial environments have had data around for a long time and haven’t necessarily known what to do with it. Now there are new algorithms and new software that’s allowing these companies to be a lot more intelligent with using that data to make work better,” said Ben Armstrong, coauthor of the study on worker attitudes surrounding automation and an MIT researcher who focuses on the relationship between technology and work, especially in American manufacturing.
BrightAI’s Hawkinson echoes this, saying that “a simple sensor reading isn’t enough to give you the pattern that you care about” and that it’s the maturation of AI that’s made the difference. For example, the company has tapped large language models (LLMs) for voice interaction to allow workers to interact with sensor data via wearable devices, which is crucial for workers who need to have their hands free, as is common in the fields BrightAI operates in. Hawkinson said that companies working with BrightAI’s platform are seeing productivity lifts between 20% and 30% within three to six months of getting up and running.
Overall, a lot of the potential benefits hinge on using AI to improve organization and access to the information that’s vital to get these jobs done. Blue River Technology, for example, is tapping LLMs to turn the very complicated information around equipment error codes into a more readable format with easy-to-understand troubleshooting tips.
“In a lot of the companies we’re studying, there are these companies’ specific tools that workers can use to solve problems in their job by either doing a different kind of research or trying to organize information in a new way,” Pell said. “And I think for blue-collar workers who have a lot of knowledge about the particular processes and technologies that they work on, that can be really exciting.”
