By all accounts, Meta’s AI organization-wide AI push seems to be working. It’s breeding an experimental culture reminiscent of Facebook’s heady early years, the WSJ reports, with employees participating in AI hackathons and deploying personal AI agents that do work on their behalf.
Does every CEO need a Zuckerberg-style AI sidekick? That remains to be seen. What is clear is that leaders who expect AI to be woven into daily workflows can’t stay light users of the tools; if they want credibility—and real adoption—they’ll have to log in and experiment. They’ll need to feel the pain and reap the gains, along with everyone else.
