The British long-haul carrier will start installing Starlink on its aircraft next year and expects to finish the full retrofit by the end of 2027.
The service will be free for Flying Club members to use across multiple devices, Virgin Atlantic Chief Executive Officer Shai Weiss and Chief Experience Officer Siobhan Fitzpatrick said at an event in London on Tuesday. Weiss declined to say how much the deal was worth, adding that it was “a lot.”
“Right now, there’s only one solution. It is Starlink,” Weiss said.
The bar, a popular feature on Virgin’s aircraft, will be phased out on the 787s by 2030 with the addition of retreat suites, Weiss said.
“There’s a fundamental demand for premium travel,” he said. “We believe we have a tremendous amount of growth.”
Other announcements made on Tuesday included refurbishments of the airline’s London and New York Clubhouses, a new app and an extension of Virgin’s loyalty program to less-frequent flyers.